If Facebook Were a Rainbow

Does your Facebook page color matter?

screenshotYou bet!

Wisemetrics did some research and found that there is a correlation to LIKES and color. And, it varies by country as well – for all of you international players. AllFacebook published a cool article on the findings.

Green happens to be the brightest color.

Pinks and reds dont fare so well.

What’s the application? Be indigenous to your audience. Even the colors you choose impact preferences.

If you do lots of business in India, purple will work better than yellow-green, which works best in the US.

There are all kinds of crazy things that impact how people convert. Content is made up of colors, it would seem.